Web 3.0 online network (or Facebook) for the equity market
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Market opportunity (summary)
There is an enormous opportunity in re-casting the financial services markets and service delivery by applying social networking concepts to the participants in these markets. An online industry network for the equity market can bring together companies, advisors and investors in an online space where they can collaborate and distribute information to facilitate the growth of small and medium enterprises.
Existing investment banking and equity markets are essentially a cottage industry with asymmetric information flows between potential customers, customers, advisors, brokers and sources of capital. As such they are highly ineffective and deliver bottle-neck returns to some brokers and investment bankers. Importantly, many small and medium-sized companies find it very difficult to access correct skills and capital, while the full universe of experts and potential investors is not fully utilized.
Project description
The Equity Market online network is a Web 3.0 online network (or Facebook) which allows
companies, advisers and investors to see straight through the market and collectively self-publish, match, learn, validate and consume 20+ types of equity market content in hours (not months). It is a platform for a global market. It provides a costless and immediate means to distribute information, facilitate collaboration, exchange content and facilitate transactions. The system provides applications to enable companies, advisers and investors to do what they do everyday in an open, transparent internet platform. Content includes Profiles (companies, advisers and investors, countries, industries), Classifieds (Research, M&A, Investment, Employment, Project, IPO / Bookbuild, Events) and News (Audio, Video, Blog, Article, Announcement, Report, Pictures).
The Equity market online network applies Web 3.0 online network principles. This includes semantic search, peer to peer networks, communities of common interest focused on a common purpose, comprehensive user generated content, workflow management, scalable open source web applications and cloud computing power from Amazon.
Over the last two years, a revenue capable software platform has been developed. The Equity Market Web 3.0 online network is operational on the Amazon cloud. It uses open source software from a variety of open source projects. This application could be finished within 12 weeks. We would use the www.MarcusCake.com systems to interact with the community, volunteers and partners. We can develop an internet marketing strategy to deliver traffic and participation and a community corporate governance structure. Detailed business plans are available. Potential staff are identified and available.
How will this project improve the way news and information are delivered to geographic communities?
Comprehensive information is distributed direct amongst companies, advisers and investors in real-time, rather than slow, labour intensive, opaque channels in regional markets. Companies can publish all their equity market information at one location for their stakeholders. Advisers can find projects, pick clients and pursue international business. Investors can search for international investments and organize a virtual analyst for due diligence. This Web 3.0 online networks delivers a globally transparent market with instantaneous exchange of comprehensive information using Web 3.0 social networking concepts. Market participants can find each other using tag based search in hours, rather than use 3rd parties for labor intensive searches.
How is this idea innovative? (new or different from what already exists)
Existing investment banking and equity markets are essentially a cottage industry with asymmetric information flows between potential customers, customers, advisors, brokers and sources of capital. As such they are highly ineffective and deliver bottle-neck returns to some brokers and investment bankers. Many small and medium-sized companies find it very difficult to access correct skills and capital, while the full universe of experts and potential investors is not fully utilized. This Web 3.0 online network transforms a Web 1.0 industry which profits from retaining information. It is designed to be applicable in more than 20 financial centres and delivers new levels of liquidity, market accessibility and transparency in the equity market.
What experience does MarcusCake.com have to successfully develop this project?
Marcus Cake is principal of Marcuscake.com and has 14 years experience as a venture capitalist, technology investment banker (mergers and acquisitions) and as a software entrepreneur. He spent the last few years developing a Web 3.0 online network that can be used as a base for different online networks.
Marcus’s primary project at Marcuscake.com is the launch of the Web 3.0 online network fro the equity market. A revenue capable platform has been developed over the last few years. This has involved extensive use of open source software to provide content management of the online network, but also support CRM, project management, accounting and collaboration applications. A revenue capable platform is operating on the Amazon cloud.
We have an established development team and a designer. We would use the www.MarcusCake.com systems to interact with the community, volunteers and partners. We have comprehensive documentation on this project. A demonstration of the web application is available.
The www.MarcusCake.com web is a means to share knowledge, provide forums for discussion and accelerate the transformation of financial markets toward Web 3.0 and economic development toward Web 4.0. There are numerous projects and opportunities that spin-off from this projects. Projects include a “How to build an online network in 90 days for USD25k” article to share knowledge with other entrepreneurs. Opportunities include an “Online network” open source software solution for other entrepreneurs.
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